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As the holiday season approaches, it’s time to indulge in self-care and pampering. Caribbean beauty brands have been creating quite a buzz in the beauty industry with their luxurious, tropic-centred options. Committed to sustainability, inclusivity, and conscious luxury, these brands are an ideal choice for the eco-conscious beauty-loving consumer. Whether you’re looking for new fragrances, makeup, nail-polish or skincare- here’s a list of #CaribbeanBeauty brands you need to add to your list.

Embrace Local Luxury with Immortelle Beauty

Founded in the heart of Trinidad and Tobago, Immortelle Beauty is a testament to Caribbean beauty and luxury. The Immortelle Beauty experience is all about indulgence and luxury. Customers have praised the brand for their beautifully wrapped packages and personalized thank you notes, saying it adds a “little luxury” to their day. The brand’s commitment to creating well-crafted products has garnered a loyal customer base since its inception.

Journey from Plant to Perfume with St. Lucy Botanists

St. Lucy Botanists, nestled in a tiny seaside parish on the remote Caribbean island of Barbados, is another brand making waves in the beauty industry. Specializing in 100% natural perfumes, the brand uses essential oils, resins, tinctures, and absolutes free from synthetic chemicals. Their perfumes are handcrafted in small batches, reflecting the brand’s advocacy for artisanal methods. Their founder is passionate about creating luxurious products using only the most effective natural ingredients to deliver remarkable results for their consumers.

Flawless Makeup Meets Serious Skincare with TONAL Cosmetics

TONAL Cosmetics is the brainchild of Christal Alert- a Caribbean woman of colour and a cosmetic scientist. Christal is committed to diversifying representation and integrating sustainably-minded design into all their products. Tonal’s goal is to reimagine the beauty experience by making it more sustainable, inclusive and well-edited. Customers rave about their foundation, saying it looks natural and breathable, and they’ve completely switched to TONAL, abandoning their old brands.

Exquisite Fragrances from Parfums des Iles

Parfums des Iles is a leading brand in tropical Caribbean perfumery, bringing their expertise and “French Caribbean Touch” to their range of perfumes and soaps. The brand focuses on imagining, creating, transforming, and revealing the beauty of the Caribbean. Based in the French West Indies, specifically Martinique, their best sellers include their Chantilly de Karite- Hibiscus (their shea whipped body butter), Eau De Frangipanier, Vanille Patchouli and Box Eau De Frangipanier.

Immerse Yourself In Caribbean Life With BLACKCLIFF Parfums

BLACKCLIFF Parfums which was launched in 2021 by founder and art director Tomilson Bynoe boasts fragrances inspired by the natural orchestra of Caribbean Life. Their fragrances are a mix of fruits, spices, herbs and woody undertones to create versatile, voluptuous elixirs. According to the brand’s website, each scent represents a defining moment and exudes bold design inspired by Barbados’ abundant raw natural beauty. 

Shake Up Your Mani/Pedi With Selenia Beauty

In 2018, while in Brooklyn, New York, Regina Bengoa founded Selenia Beauty- the first indie vegan, non-toxic, and cruelty-free nail care line made in San Juan, Puerto Rico. Their core values revolve around inclusivity, wellness, and mindful beauty practices and they are committed to nurturing a nail culture that champions health, embracing slow beauty and radical self-care. Their nail polish line features a variety of colors and finishes while their nail care line is a combination of top-coats and nail treatments.

Address Hyperpigmentation With Skinergy Beauty

Skinergy Beauty was founded due to the absence of skincare products in the retail market that specifically addressed skin concerns similar to founder Priscilla Jiminian. As a Latina hailing from The Dominican Republic, she encountered challenges in finding highly effective products in the US market that did not contain hydroquinone, a common ingredient used to lighten hyperpigmentation caused by hormonal acne and sun damage. Recognizing that individuals of Caribbean descent are prone to experiencing melasma and dark spots, she seized the opportunity to bridge this gap in the beauty industry. In 2017, the brand introduced its best-selling and award-winning Dark Spot Correcting Cream.

This holiday season, treat yourself or your loved ones to some Caribbean luxury. These Caribbean beauty brands are not just about beauty products; they’re about a lifestyle of conscious luxury, inclusivity, and sustainability. So why wait? Start exploring these brands and discover a new world of beauty.

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